Here at GL, we love the great outdoors. The lakes we grew up on hold a special place in our hearts and we want to help preserve that for future generations to enjoy. So, we created The Freshwater Initiative: an ongoing and collaborative campaign to partner with various organizations tackling different issues that ultimately help preserve our beautiful lakes. Supporting our mission is easy:
Every year we’ll select a new organization to partner with. We’ll create limited edition products and launch them seasonally on our website. For every product sold, we’ll donate at least 20% of sales. You get sweet gear while supporting different causes that hit close to home for all of us here in the North.